MEET THE FOUNDER OF GLASSHOUSE Female Founders
MEET THE FOUNDER OF GLASSHOUSE: OLIVIA CRIGHTON
Founded in 2013 by New Zealander Olivia Crighton, Glasshouse was born from a belief in the superiority of natural ingredients, with consideration for the environment.
"Glasshouse Brushes are produced by a German-based manufacturer who have specialised in making wooden brushes for over 140 years, operating in the historic Black Forest since 1869."
Glasshouse takes care to approach our hair with high regard to sustainability. Packaging and products come in recyclable and biodegradable packaging wherever possible and we consider every brand we stock from a sustainable and ethical perspective.
How would you describe your brand in one sentence?
Glasshouse’s goods encapsulate our commitment to creating sustainable products -- this comes from a belief in the power and effectiveness of natural and organic ingredients.
How did your brand come about?
I set up Glasshouse Salon back in 2013, when I started working with more natural, organic and sustainable products. I was inspired by how multi-purpose they seemed to be due to the gentleness of the formulas and the omittance of harsh sulphates and inessential chemicals. The average adult uses up to 9 personal care products everyday. I wanted to create one high-performing product that eliminated the need for several, minimising unnecessary bathroom waste and clutter. Glasshouse Hair, Hand & Body Wash was created with this in mind and is suitable for the whole family and gentle enough for everyday use.
Our wooden brushes came about when I was researching more sustainable tools for our salon and was struggling to find anything that perfectly encapsulated our aesthetic and appreciation of organic resources. Prioritising the use of natural materials and traditional craftsmanship, Glasshouse Brushes are produced by a German-based manufacturer who have specialised in making wooden brushes for over 140 years, operating in the historic Black Forest since 1869.
What is the biggest challenge you have faced as a brand?
As a small business that is striving to remain independent I would say our biggest struggle is usually funding. Most of our profits are reinvested back into the business to allow us to continue to grow and develop our brand and ethos.
What are you most proud of as a brand?
We were one of London’s first salon’s to truly encapsulate a full organic and natural approach back in 2013. I wanted my business to maintain the highest standards when it came to sustainability and ethical products and practices. I am proud to say we have been able to continually adapt our business to maintain a strong ethos and ethical approach to what we do since then.
What sets you apart from other brands in your category?
Many brands are now working in a more sustainable way, I also want to simplify our routines and ensure the items they own are simply loved and treasured.
At the moment my Guy Morgan Gua Sha, I like to create a few minutes a day for a simple facial massage to stimulate the lymphatic system and create circulation to make the skin glow.
Did you have any plans for a holiday this year? If so where?I got a little excited when the borders opened again and I booked to go to Ibiza for my birthday, but it’s looking like I will have to rethink that one.
What is your LITTLE FIND? (Favourite product on THE FIND)
The Haeckels Stress Fixing Bath Soak. I love a good soak with something soothing and aromatic.
Now, let’s have a little fun and FIND out about you...
- Tea of Coffee? Matcha
- Working alone or working in a team? Team always - but that’s easy to say when I get to make the final decisions at the end of the day.
- City or countryside? Countryside (though I do love the city too!)
- Call or text? Call
- Tv or book? Book 100%
- Pressed Juice or Cocktail? Pressed juice
- Serums or Oils? A layer of each
DISCOVER THE RANGE
